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Thinkific prices: payment plans and fees

If you’re an entrepreneur, educator, or subject matter expert looking to create and sell an online course, Thinkific is one of the most popular platforms to do so. With its user-friendly interface, robust feature set, and flexible pricing plans, Thinkific makes it easy to create, market, and sell your courses online. In this content you will know everything about Thinkific prices.

However, before you dive into using Thinkific, it’s important to have a clear understanding of the platform’s pricing structure. Understanding the costs involved with using Thinkific will help you make an informed decision about which plan is right for you and how to price your courses.

In this article, we’ll take a closer look at Thinkific prices, including the platform’s payment plans and associated fees. By the end of this post, you’ll have a better understanding of Thinkific’s pricing structure and how to make the most out of your online course business.

Thinkific prices and payment plans

Thinkific offers four pricing tiers, each with varying levels of features and capabilities, according to Thinkific’s pricing page. There is no free plan anymore; new accounts start with a 30-day free trial. Here is an overview of each plan:

  • Basic plan: $49 per month. Includes unlimited courses, one community, a custom domain, coupons and promotions, order bumps, and abandoned-cart emails.
  • Start plan: $99 per month. Adds completion certificates, assignments, memberships and payment plans, bundles, and live cohorts, plus the ability to offer digital credentials through integrations.
  • Grow plan: $199 per month. Adds API access and webhooks, invoicing, group orders for B2B sales, three communities, and phone and priority chat support.
  • Plus: custom pricing for enterprises, with SCORM support, single sign-on, custom analytics, and dedicated support.
Thinkific prices and payment plans
Thinkific prices and payment plans

Payment plans

Thinkific offers both monthly and annual payment plans for its pricing plans. If you choose to pay annually, you’ll save 25% on your subscription. Here’s a breakdown of the monthly and annual pricing for each plan:

  • Basic plan: $49 per month billed monthly, or $36 per month billed annually.
  • Start plan: $99 per month billed monthly, or $74 per month billed annually.
  • Grow plan: $199 per month billed monthly, or $149 per month billed annually.
  • Plus: custom annual contracts; talk to Thinkific sales for a quote.

Transaction fees

In addition to the monthly or annual subscription fees, Thinkific also charges transaction fees for processing payments. These fees vary depending on the payment processor you use. Here’s a breakdown of the transaction fees for each payment processor:

  • Thinkific Payments (the native processor): standard card processing of about 2.9%, in line with Stripe and PayPal.
  • Stripe or PayPal as third-party gateways: their standard processing fees apply, plus an additional third-party payment gateway fee that varies by Thinkific plan.

Using Thinkific Payments avoids the third-party gateway fee entirely (standard card processing still applies). Thinkific Payments is available in select countries; elsewhere you fall back to Stripe or PayPal.

Additional fees

Beyond subscription and processing fees, here is the current state of the extra charges people ask about:

Completion certificates: Thinkific does not charge a per-certificate fee. Completion certificates are included as a feature from the Start plan up. If you need verifiable digital certificates rather than simple PDFs, you can connect a credentialing platform like Sertifier.

Course bundles: there is no separate bundle fee. Bundles are included as a selling feature from the Start plan up.

Revenue share: Thinkific does not take a revenue share on course sales on current plans, and since the free plan was retired there is no free tier with special conditions. Older reviews mentioning per-certificate, bundle, or revenue-share fees describe pricing structures that no longer exist.

Thinkific additional fees
Thinkific additional fees

Conclusion

In conclusion, when considering using Thinkific to create and sell your online courses, it’s important to have a clear understanding of the Thinkific prices and its structure. The platform offers four pricing plans with varying levels of features and capabilities, ranging from the Basic plan to the custom Plus tier. Thinkific also offers both monthly and annual payment plans, with savings of 25% for annual payments.

It’s also important to be aware of the transaction fees, which vary depending on the payment processor you choose. Using Thinkific Payments avoids the third-party gateway fee. Thinkific no longer charges separate certificate or bundle fees. Overall, Thinkific is a great platform for those looking to create and sell online courses, but it’s important to carefully consider the pricing structure and associated fees before making a decision. By doing so, you can ensure that you’re getting the most value for your money and making the most out of your online course business.

If you like this post, you might be interested in Thinkific All-In-One- Solution For Online Course Creation.

Barış Bingöl

Barış Bingöl is the Chief Marketing Officer at Sertifier, where he builds the bridge between digital credentialing products and the organizations that rely on them. He writes about growth strategies for credential programs and the impact of verifiable learning on employer trust.

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