12 Reasons to Invest in Education

With the revolutions in the industry, the labor market is constantly changing. The approach, which was inclined to evaluate the employee in terms of the usefulness of the work at the beginning, has started to evolve towards evaluating the benefit of the work to the employee. The preferences of labor resources are also changing in this direction. Many employees prefer to work with institutions that implement an employee-oriented production policy rather than a production-oriented management policy. A feature of employee-oriented institutions is that they attach importance to education.

We can say that the days when employees developed dependency on a single institution due to material and moral reasons are over. Employees now have the advantage of choosing among job opportunities. The new generation of employees of the Industry 4.0 era work in many different jobs throughout their careers. This causes the problem of finding talented employees who are willing to work in the long term on the part of the institution.

The approach that will prevent this problem from arising in terms of institutions is to carry out long-term employee satisfaction policies. In particular, according to research; It is observed that the institutions that take care of the training and continuous learning of their employees through in-house training are among the preferred institutions. In addition, it is observed that observing employee training from the point of view of the institution and being a pioneer in giving training tips to employees indirectly increases production efficiency. Let’s take a closer look at the benefits of promoting and maintaining an education policy within the institution.

Increased Employee Confidence

Employees who feel that they have the training for each job description will naturally feel much more confident, making them more engaged, more productive and more fulfilling in their roles. Their increased self-confidence will also increase their confidence in their employers.

Increased Job Performance

Specialized training keeps employees up-to-date on new technologies and optimum business processes.

Reduction in Recruitment Costs

The in-house trainings you provide help you to prepare your current employees for a higher or different position, thus avoiding recruitment costs.

Higher Customer Satisfaction

Studies have found a relationship between employee training and customer satisfaction. The more training you give your employees, the better they will deal with customer requests and questions.

Companies That Invest in Professional Development Training are More Attractive to Job Seekers

According to studies, employers who oversee the education of their employees have a higher priority for job seekers. Therefore, investing in professional development training serves as proof that you are an organization that values ​​its employees and makes you much more attractive to potential job seekers.

Employee Retention

When employees feel that their personal development is important to their employer, their commitment and level of commitment increase, resulting in fewer layoffs and turnover.

Knowledge Transfer

Offering training sessions to your employees benefits the workforce as a whole, not just trained staff. Skills and expertise are exchanged among colleagues and quickly spread throughout the company.

Better Risk Management

As an employer, it is your job to ensure that your employees work in a safe environment, and employee education plays an important role in risk management.

In summary, employers and institutions that take care of employee training have a priority on the job seekers side. In addition, the improvement provided by the institutions, which are pioneers in employee training and training tips, also positively affects production efficiency.

Ege Yalçınkaya

Hi there, this is Ege, I’m the GM of Sertifier Inc. where we are on a mission to make education accessible for all.

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